In January 2021, The Baby Cot Shop launched their new and inspiring collection alongside their Interiors of Hope campaign to transform your nursery into a hub for hope, with dreamy bed linens, multi-purpose furniture, and elegant décor in calming colours and adorned in uplifting symbols of optimism and new beginnings.
“A new year needs a new outlook and, after what has been a very challenging year for all, the campaign aims to spread hope and positivity amongst the motherhood community” says The Baby Cot Shop founder, Toks Aruoture.Â
Giving back is an important aspect of business for The Baby Cot Shop, which is why their charity partnership with Fertility Network UK sees that 15% of sales from the new Chelsea Cot will be donated to the organisation to aid in continuing the crucial support and advice they provide.Â
“A new year needs a new outlook and, after what has been a very challenging year for all, the campaign aims to spread hope and positivity amongst the motherhood community” says The Baby Cot Shop founder, Toks Aruoture.Â
Giving back is an important aspect of business for The Baby Cot Shop, which is why their charity partnership with Fertility Network UK sees that 15% of sales from the new Chelsea Cot will be donated to the organisation to aid in continuing the crucial support and advice they provide.Â
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